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Gay Wedding Invitations Embarrass Me!
Richard Brown at Amy Wells Designs Explains Why the Majority of Gay Wedding Invites are so poor
/Gay and Lesbian PR News/ - CAERSWS, UK, April 29, 2007 - In the UK today there are a great deal of companies that are prepared to deliver rehashed, reworked and frankly shoddy design to try and capture the a share of the growing market that is civil ceremony stationery.
Since the introduction of the legal recognition of same sex relationships in the UK, both the off the shelf and the bespoke wedding invitation producers have cynically been dragging their old designs out of the cupboard to present them as gay stationery alleges Richard Brown at Amy Wells Designs. Why would they do that? Simple. It is easier to try and take a share of a new market than to grow a share of an existing one. This is good old fashioned capitalism at work. Whilst that in itself is not particularly surprising, what is surprising is some of the designs being offer to same sex couples. Old fashioned designs are being dressed up to appeal to a retro market in an attempt to convince of its shabby chic status. 80s bright and garish are trendy, and soft pastels and chintz are being rolled out as examples of pretty invitations.
Bespoke card designers are not fairing any better according to Brown, saying many of the card designers out there have no clue how to approach a couple who are about to commit their lives to each other he goes on to state some of these designers are still embarrassed about two guys holding hands
Richard Brown set out his guidelines as to how to select your bespoke wedding stationery designer to try and make sure that you get what you pay for:
1. Will your designer meet/discuss with you what you and your partner are looking for? If they simply want you to pick from a group of designs that is not bespoke. Bespoke is spending time to make it absolutely specific to the couple
2. Is your designer capable of delivering invitations, RSVPs, table settings, table layouts, etc in a complimentary design so that your entire stationery is appropriate to the d cor of your day?
3. Does your designer understand that you can only spend a certain amount on your stationery and yet still strive to deliver beautiful work?
4. Can your designer interpret you and your partner's personalities so that when your guests look at the stationery they can see you in it?
5. Is your designer prepared to not reuse your design and to deliver to you framed examples of the final pieces as a keepsake of the happy day?
If you can answer yes to all of the above, Brown contends you are most of the way to getting a good designer that will at least try to deliver good work. He does have another checklist though ? his checklist for managing your designer. Brown explains that it is important to be clear about expectations planning your day is going to be stressful enough without worrying about the wedding stationery.
1. Agree milestones initial designs by such and such a date, final draft for approval by such and such a date etc. By having clear (even if you both agree to change them) dates as to when things should happen, all parties can be relaxed about the design and production process
2. Be honest - if you love it then say so, if you hate it you had better say so as early as possible
3. Agree a payment profile - NEVER pay the full amount up front. A 50% deposit with 25% at final approval and 25% at delivery gives your designer enough incentive to do the work, but retains enough control to make SURE they do the work!
4. Do pay the extra to have the stationery set framed up to keep - remember, you are giving most of it away, and if you love the designs as you should then a mounted (and preferably signed) montage of the pieces will act as a permanent memento.
5. Actively keep in touch with your designer so that any changes to numbers of guest etc are communicated as early as possible to avoid future problems
If the couple take charge and don't settle for some of the derivative items that are currently on the market, there are some great designers in the UK and same sex couples can have as beautiful stationery as anyone else. Accept the poor quality material on offer and we all become to blame for what amounts to discrimination through laziness.
Amy Wells of amywellsdesigns.co.uk studied at Berkshire College of Art & Design, and has been actively producing bespoke hand made greetings cards for over five years. Already a success with her local area and on eBay, Amy is currently in discussion with a number of European greetings card manufacturers to produce a range of very special greetings cards. Amy can still be commissioned for work although larger projects may need some additional notice.
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Press Release Contact Information:
Richard Brown
Amy Wells Designs
Sales
Belmont, Station Rd
Caersws, Powys
UK SY17 5EQ
Voice: 08708 966329
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